The 2021 Holiday Report for CPG Professionals

The 2021 holiday shopping season is full of both promise and uncertainty. Shoppers are ready to return to the gifts, groceries, and get-togethers of past holiday seasons, yet COVID, labor shortages, supply chain disruptions, and inflation could prove spoilers.

"The 2021 Holiday Report for CPG Professionals" is specifically designed to help brands grow their holiday sales. This free resource contains...

Insights to help brands get acquainted with this year's holiday shopper, based on surveys with over a thousand shoppers
Best practices used by experienced CPG professionals to ring up holiday sales
Information on useful tools to help brands grow their holiday business

Download the free holiday report, and meet the challenges of the 2021 holidays head-on.

Field Agent 2021 Holiday Report - Preview Pages

Download your free copy of "The 2021 Holiday Report for CPG Professionals"

The holidays are a crucial selling season for many brands. A true watershed moment.

But the 2021 holiday season will not be for the ill-prepared. Have we ever seen so much uncertainty leading up to a holiday season?

This year, like never before, holiday success will favor the prepared. And to help you make-ready, Field Agent surveyed 1,250 shoppers, posing questions like:

What gifts are your spouse and/or kids likely to receive this year?
From which retailers will you purchase holiday gifts and groceries?
How will your spending and shopping differ from last holiday season?

The report details answers to these questions and many others.

Inside the report you'll also discover best practices used by experienced CPG professionals to grow their holiday business, with tips like:

Win the space wars
Shift your online ad spend
Micromanage the supply chain

Finally, the report contains links to useful tools to help your brand overcome obstacles, meet challenges, and impact holiday sales this Q4.

Download the free report above.