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Holiday Preview Spread

Now available! Download your free copy of Field Agent's 2019 holiday preview, "An Omnichannel Christmas"!

 

It's back, and it's bigger and better than ever! From surveys with thousands of Christmas shoppers, the report explores questions like:  

 

  • Which retailers will be most popular this year for toys, electronics, clothing, and holiday groceries?
  • What role will brick-and-mortar, online, and omnichannel shopping play in gift purchases?
  • What gifts will be most popular this holiday season, among boys, girls, men, and women?
  • What foods and drinks will celebrants purchase to enhance their holiday?
  • Which candy, beverage/alcohol, cosmetic, baking, and battery brands are prime for a happy Christmas?

 

The report also encompasses a few special features, including a mystery shop of FAO Schwarz toy store, a digital demo of Starbucks Cinnamon Dolce K-Cups, and a photo gallery showcasing last year's holiday displays.